Friday Round up:
We’ve had quite the exciting week!! We were featured on Tumblr’s Storyboard with a behind-the-scenes video. Hear from company founders Adrian and Paul, and follow our muralist Jason as he paints a large-scale mural for Etsy in freezing temps, here.
The video was also picked up by Hypebeast, Swissmiss, DefGrip and more. Our many thanks to the stellar Tumblr storyboard crew for making such a rad video!
In other news, we’ve reached over 500 fans on Facebook! We love what we do and we feel so lucky to share it with you all. If you haven’t already, like us on Facebook and help us reach the big 1,000.
Lastly, have you seen one of our logo walls in the city? We’ll send the first couple people to send us a photo a sweet Colossal tee. Learn more, here.
Happy weekend!
Wall Dogs: The Midair Muralists Who Paint New York
It’s 8am in Soho, the thermometer reads just above freezing, and the sky is bleak. Taxis splash down the streets; New Yorkers stride with their heads down, leaping over puddles, carelessly bumping into each other. Everyone wants to get out of the cold, out of the rain, into the warmth.
Ten stories above — on a long, skinny platform hanging from the facade of a building at Canal and Mercer in downtown Manhattan — it’s a different story. Climbers’ ropes secured around their torsos, Jason Coatney and Armando Balmaceda stand in a melange of open paint cans and brushes. These two muralists of Colossal Media, the largest hand-painted advertising company in America, are heavily layered in sweatshirts and raincoats. But in this industry, c’est la vie. Paintbrushes in their fingerless-gloved hands, earbuds in their ears — “I like to start out with Miles Davis in the morning,” Coatney smiles, his breath visible in the frigid air — they begin yet another workday in the sky.
We’ve had some exciting news and PR going on lately! Here’s a peak:
Tumblr storyboard
We are excited to announce that Tumblr recently filmed a feature on Colossal to be released on Storyboard, Tumblr’s official editorial blog (available to 80 million users), which profiles the creative people and projects happening within the community.
The feature chronicles the painting of a wall for Etsy on a Landmarked building in downtown Manhattan. Stay tuned for the feature to debut on 1/11/13.
Vanity Fair
This Fall, we were chosen to execute an art project in conjunction with Barry McGee, Cadillac, and Vanity Fair. Painting the wall, at 96’ X 97’ feet, required Colossal’s photo realistic replication expertise and technical know-how. In less than 10 days, Colossal transformed the wall into a colorful masterpiece capturing every detail of the art provided to us by Twist.
In addition to a five page spread in the December issue Vanity Fair created a mini-site and video to go with the project. You can see the case study, here.
photo via Vanity Fair
Happy Friday, everyone! This is a wall we just finished for Etsy’s holiday pop-up shop (which is open now in SoHo). We were super excited to have Tumblr along to film the process- we can’t wait to share that video with you all!
In the meantime, here’s what’s going on in our hood this first weekend of December:
Feeling homesick? Brokelyn’s got a list of 5 bars to get a taste of home in Brooklyn.
Learn more about the Big Brooklyn Holiday Toy Drive that will serve local children affected by Hurricane Sandy in nearby areas
Get started on your holiday shopping at the Brooklyn Night Bazaar (+food and music too!)